Empowering Women Together: A Reason to Shop

Every once in while, a cause comes along that makes you want to shop, and today, on International Women’s Day, I have a great one. Yesterday, Walmart launched Empowering Women Together, a section that offers goods from small businesses owned by women around the world. In other words, each purchase you make helps a woman somewhere in the world feed herself and her family, which in turn helps to uplift her community and empowers her to do everything of which she is capable.

WMT Empowering Women Together_2[3]

These are women who have faced challenges like poverty, lack of education, domestic abuse and physical limitations. These women come from countries like Rwanda, where economic opportunities are scarce, and who would otherwise never be able to reach American shoppers.

I can get behind that 100%.

Of course, it helps that the products are beautiful, and more than worth buying. Here are some of my favorites:


1. Women’s Tiered Convertible Dress / 2. African Patterned Wristlet / 3. Recycled Rice Bag Quilted iPad Case / 4. Paper Mache 10″ Vase / 5. 18 x 18 Reversible Decorative Pillow / 6. 3-Piece Woven Chevron Bangles Bracelet Set / 7. Fair Trade & Organic Coffee and Chocolate Gift Set / 8. Handpainted Card and Beaded Earring Set (aff)

At the moment, you can purchase more than 200 items from 19 businesses in 9 countries. However, this will eventually be part of a larger project, Store for Good, which will help connect shoppers with products that do good for others, themselves or the environment.

Would you look at me strange if I jump up and say Hallelujah? These are the types of projects I want to see big businesses take on more often. Bringing products like these to consumers who otherwise might never consider buying them is the only way, in my opinion, to demonstrate why these products matter.

DISCLOSURE: As a participant in the Walmart Moms Program, I’ve received compensation for my time and efforts in creating this post. All thoughts and opinions are my own.

By jennae

Hi! I'm Jennae Petersen and I'm the eco diva who had the bright idea to share my journey toward green living with the blogosphere. Some of you may know me as the founder of Green Your Decor, my blog about eco-friendly home decor, as a Walmart Mom, from Twitter or from my organic cotton t-shirt line Differently Clothing. Stick around for a while!


    1. Sarah, when I went to buy the dress, it was already sold out, but I bought it ina different print, along with a couple of other things. They were just too beautiful to pass up. Walmart really stepped up with this collection!

  1. The colors and pattern on that dress are really pretty and I love the vase! What a cool project and awesome reason to shop! I hadn’t heard about it, wonder if my local WalMart is participating.

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